Verstegen Spices & Sauces

GOAL & TARGET
For Verstegen Spices & Sauces the Helpdesk has analyzed whether there are initiatives that activate farmers through apps or gamification with regard to natural capital best practices.
Verstegen Spices & Sauces
solution

For Verstegen Spices & Sauces the Helpdesk has analyzed whether there are initiatives that activate farmers through apps or gamification with regard to natural capital best practices.

The underlying aim of Verstegen is to develop an instrument based on smartphone usage with which the farmer is reached and knowledge on Good Agricultural Practices (GAP) is established. The company is currently carrying out a project with producers in Indonesia in which producers are being trained in applying GAP. Verstegen wants to make sure that after the training is finished, a continuation of the guidance is realized. The vision is that an application/ game may be a good tool to realize this.

Lessons learned

Based on a selection of initiatives that were researched in more detail, the advice lists lessons learned for Verstegen. Data use of an application may for example be an issue, as users might pay for the data they use. The simplicity of a tool is also important, just as regular upgrading of information. Incentives for the continuous use of a tool include working with a scoring system that can be tracked over time or the coupling with grant schemes.

Prespaville

Some of the initiatives may be useful for Verstegen. For example the gamified system ‘Prespaville’ that promotes sustainable farming in a fun way and that may be extended with a focus on for instance Indonesia and the spices sector. Other applications form good examples in terms of the way they offer information, like the Haller Farmers app.

Helpdesk Natuurlijk Kapitaal

De helpdesk van Platform Biodiversiteit, Ecosystemen & Economie bood kosteloos ondersteuning aan bedrijven die aan de slag gingen met biodiversiteit. Om hun impact op de natuur te verminderen, een positieve bijdrage te leveren en om bedrijfseconomische kansen te benutten. De cases waar de Helpdesk aan heeft gewerkt bevatten nog steeds waardevolle lessen.

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